via b2b e-commerce news
b2b e-commerce news
from Tumblr http://ift.tt/1H0PECX
Sunday, July 5, 2015
Monday, June 29, 2015
Thursday, May 28, 2015
The B2B Customer Experience
Trying to convince an executive team or a boardroom about Customer Experience in a B2B organization is tough. Often we communicate the value of customer experience as protecting our brand or as some way of emotionally connecting to our customers. In the boardroom, it is tough to connect the dots between revenue growth, operational efficiency and customer experience??
In this keynote I talk about a new way to communicate the value of customer experience in B2B organizations including references to Gary Vaynerchuck, Sweep the Leg, Johnny, the A-Team, and other 80s and 90s TV, Video, and Music references.
Building a Business Case for B2B Customer Experience and E-Commerce
The post The B2B Customer Experience appeared first on eCommerceandB2B.com.
from WordPress http://ift.tt/1Ja1hLO
via IFTTT
from Tumblr http://ift.tt/1Ja4meJ
Friday, May 22, 2015
Subscribe to:
Posts (Atom)